Online marketing (Internet marketing), Internet advertising or eMarketing are all one and same terminologies for marketing of products and services using the medium of internet. Placement of ads on websites (just a subset of entire gamut of online marketing) is popularly known as Web advertising or Web Marketing. It has equipped the marketing and advertising honchos with an interactive and instant response elicitation mechanism, coupled with low costs benefits to target a global audience. Continue reading
Posted on May 13th, 2008 in Search Engine Optimization
Posted on March 28th, 2008 in Internet Marketing
There have been talks and articles on the many forms of web-marketing, an enterprising web strategist needs to or has undertaken as a tactic for web marketing. And at this point in time I would add, it is for marketers to adopt the interactive marketing strategies, rather than just relying on time tested & proven methodologies of the web, Continue reading