Long Tail Concept - fundamental applied to PPC & SEO

Posted on April 19, 2008 - Filed Under Long Tail Theory, Search Engine Optimization | Leave a Comment

The Long Tail is an economic concept that says the collective demand for less-popular and hard to find items, exceeds that of all the most popular added together in a particular category.
The term was first coined around 2004 by Chris Anderson to describe the niche strategy of certain business of online music, online books and […]

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