Interactive Channels of Web Marketing for Marketers – Get Started!

Posted on March 28, 2008 - Filed Under Blogs, Internet Marketing, Online Marketing, Social Media Optimization | Leave a Comment

There have been talks and articles on the many forms of web-marketing, an enterprising web strategist needs to or has undertaken as a tactic for web marketing. And at this point in time I would add, it is for marketers to adopt the interactive marketing strategies, rather than just relying on time tested & proven […]

Potential of Blogs - Reasons to be blogging

Posted on March 25, 2008 - Filed Under Blogs | Leave a Comment

The potential of blogs is being seen by businesses and most of them have come to an understanding of the power unleashed because of the following reasons:
1. Blog increases link popularity for the website.
2. With content being added to the website daily, causing the search engines to crawl the website more often and increasing the […]

Social Media Optimization (SMO) or Social Media Relation(SMR)

Posted on March 18, 2008 - Filed Under Social Media Optimization, Social Media Relation, Viral Marketing, Viral Seeding | Leave a Comment

The utilization of the available media for generating visibility, publicity or awareness through a social interaction with online communities through community websites is Social Media Optimization (SMO), the term coined by Rohit Bhargava.(Also attributed the 5 Rules of SMO).
Unlike traditional media, most of the social media is aimed at interaction between people to share their […]

Website Analysis (Evaluation) – Website Ranking (Optimization)

Posted on March 14, 2008 - Filed Under Website Analysis, Website Evaluation | Leave a Comment

Hundred Thousands and more websites are available on the internet based on a particular topic, services, business etc. We find that some of them rank higher in the search engine queries and user or visitor seems to run through a few websites which appear with the first 2-3 pages of the search results. The rest […]

Keyword Research & Analysis - Master Key

Posted on March 11, 2008 - Filed Under Keyword Analysis, Keyword Research | Leave a Comment

Well, keywords are a very basic feature which initiates the entire series activities or processes which entails a good search engine optimization campaign or a pay-per-click campaign. Keyword Research & Analysis has triggered various thoughts, with some being for & some against professional help in this domain. Why I say this is, keyword tools are […]